did you discover Tim Cook dinner and his cronies by no means stated the phrases “intelligence” and “synthetic” in the identical sentence in the course of the 126-minute opening speech of WWDC 2023. Craig Federighi who will say the other however none of those are “synthetic” whilst actuality turns into digital. Apple doesn’t search novelty to comply with developments, it depends on innovation to design merchandise.
Picture Apple/Mac technology.
Apple is reluctant to make use of phrases it hasn’t outlined. Why discuss “Blended Actuality” or “Metaverse” when it may also be about “Spatial Computing”? Whereas Microsoft desires to discover a center floor between digital actuality and augmented actuality, and Meta desires Fb to be forgotten by leaping with each ft into a brand new universe, the Cupertino-based firm claims to be reinventing the private pc – precisely that.
Textual content composition is “even smarter”, Journal app options are “neatly curated”, widget coloration is “good tinted” on the macOS Sonoma desktop, music sharing with AirPlay and net searching are enhanced by the “intelligence ‘ of units simplified… However these types of intelligence are by no means synthetic.
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